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Visa: Vancouver 2010 Olympic Games: Merchant Activation Program

Leveraging Visa’s Official Sponsorship of the 2010 Olympic Winter Games, this program was developed to help drive transactions at high traffic merchant locations throughout Vancouver area. Activation ran 5 days a week, October through February, in which deployment teams, consisting of QuickStrike staffed Field Managers and Brand Ambassadors, helped Visa secure a presence at over 70% of the 5,000 total merchant locations in the Vancouver area.

Quickstats

Total
Staff Hired:

40

Staffing Highlight:

Staff hired full time, working 5 days per week for 4 months straight